Lane On Advertising

Created by Guillaume Nadeau, Modified on Fri, 23 Jun, 2023 at 1:06 PM by Guillaume Nadeau

Definition: Lane On Advertising is very similar to running a playlist when the lanes are off. The difference is that the images from the playlist will be displayed on the monitors at various moments during the time of play. One image from the selected playlist will be displayed X seconds on the monitors. A few minutes later, another image from the selected playlist wil lbe displayed X seconds on the monitors. This is a great opportunity to sell advertisements to local businesses as restaurants, bars, shops, garages, car dealers, etc.

How to enable a playlist:

1) Go to Front Desk > Lane Features > Lane On Advertising.

2) A window pops up.

Playlist: Click the drop-down and select the playlist to enable. Because we are limited to one playlist that applies to all the lanes, I personally like to create a specific playlist that includes images of local businesses and in-house images such as F&B featured items, league openings, tournaments to come, etc. I name it LaneOn Advertising so that makes it easy to select it.
Picture display time (sec.): That is the number of seconds an image from the playlist will be displayed on the upper monitors.
Frequency (sec.): Select the time-lapse in-between each image that is displayed on the upper monitors.

3) Click OK to finish.

Idea: If a tournament has sponsors, then a new playlist can be created specifically for this event in order to thank them.

How to enable Lane On Advertising in a set of Lane Options (open play):

1) Go to Setup > Bowling Setup > Lane Options.

2) Select a set of lane options from the left.

3) Basic tab: Make sure that Animation is ticked.

4) Bowling / Lane Services tabs: Make sure that Lane On Advertising is ticked.

5) Click Save at the bottom right and click the X at the top right to exit out from the Lane Options page.

How to enable Lane On Advertising in a set of Lane Options (leagues):

1) Go to Home > Quick Access > League Control/League Management.

2) Select the league from the list and click OK.

3) Go to Settings > Technical > Options.

4) Basic tab: Make sure that Animation is ticked.

5) Bowling / Lane Services tabs: Make sure that Lane On Advertising is ticked.

6) Click Set to league at the bottom right and click every X at the top right to exit out from the league pages.